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Certificate In Advanced Digital Marketing
Get on the fast track to a career in Advanced digital marketing. In this certificate program, you'll learn in-demand skills ...
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- Description
- Curriculum
- Reviews
What you’ll learn
Learn the fundamentals of digital marketing and e-commerce to gain the skills needed to land an entry-level job
Attract and engage customers through digital marketing channels like search and email
Measure marketing performance through analytics and present insights
Build e-commerce stores, analyze online performance, and grow customer loyalty
Skills you’ll gain
Search Engine Optimization (SEO)
E-Commerce, Email Marketing , Display Advertising , Marketing.
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1
Intro to Digital -
2Your Digital Opportunity
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3Building Online Presence
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4Marketing your online presence
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5Analyse and adapt
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6Choosing your online presence
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7How website Works
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8Key website ingredients
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9Websites and your business goals
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10Make your website easy to use
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11Website design do’s and don’ts
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12Email Marketing Basics
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13Your Email Marketing Options
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14Crafting great marketing emails
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15Measuring Success in Email Marketing
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16Search Engine Basics
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17How Search Engine works
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18How Search Engine See the web
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19Organic Search Explained
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20Paid Search Explained
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21Google Search Console
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22Intro to search engine optimisation (SEO
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23The importance of an SEO plan
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24The SEO process
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25How to choose Keywords
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26Setting realistic SEO goals
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27Digital marketing
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28Digital marketing part 1
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29Digital marketing part 2
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